On Like Donkey Kong
Nintendo, with its new video game Donkey Kong Country Returns set to hit the shelves shortly, has just started a campaign to trademark the popular phrase “It’s on like Donkey Kong.” Does the inclusion of the name of one of Nintendo’s most popular characters make this a trademark worthy phrase? Nintendo certainly didn’t invent the saying—many attribute it originally to rapper Ice Cube—but that doesn’t mean they don’t have a stake in it. What do you think? CNN has the story.